How Coolkicks Became A Global Sneaker Brand

Maxim Feed:

( Lil Durk with Coolkicks co-founder Adeel Shams)

Some inherit the throne, but Adeel Shams built the Coolkicks kingdom brick by brick and box by box.

Alongside Bereket Abraham, Shams co-founded what would become the Coolkicks brand immediately after entering grad school. In 2014, the best friends opened one

This post first appeared in Maxim Feed. Read the original article.

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