In honor of International Whisk(e)y Day, Maxim.com’s Spirit Of the Week comes from one the most esteemed houses across all forms of whisk(e)y—from bourbon to...

BMW M Hybrid V8 (BMW) This year the 24 Hours of Le Mans, arguably the most famous race in all of motorsports, celebrates its 100th...

(Cierto Tequila) When fourth- and fifth-generation agaveros, aka the guys growing the plump agaves that magically transform into tequila, enter the U.S. market with their...

(A. Smith Bowman) The Bowman family long made whiskey from the extra grain they harvested at their Sunset Hills, Virginia farm. When Prohibition lifted Abram...

(Bike Shed Moto Co.) When we first approach the Bike Shed Motorcycle Co. in downtown Los Angeles on a crisp Friday afternoon, we’re not entirely...

View this post on Instagram A post shared by @boozeoftheday Booker’s fourth and final bourbon of 2022 has arrived: Booker’s Batch 2022-04, “Pinkie’s Batch.” Other...

(Patrón) Patrón cut a name for themselves crafting premium tequila from day one, growing into the world’s top-selling super-premium tequila in the few decades since...

Copalli Cacao Rum, a handmade rhum Agricole using 100% organic sugar cane and cacao nibs sustainably grown on their farm (Copalli) Deep in the sweltering...

(Glenmorangie) Under the watchful eye of esteemed Director of Whisky Creation Dr. Bill Lumsdens, Glenmorangie’s single malt tree has lately been branching out in some...

(Heimat) “It was a very challenging project to pull off because nobody has done it before,” declares Sebastian Schoepe, President and CEO of RSG Group...

(Del Maguey) Maxim’s first SOTW of 2023 falls within one of our favorite overall categories: mezcal. And why not start with the grandfather of American...

(Ferrari) There’s something nearly out-of-body driving a Ferrari in these hills. Sublime even. Any time spent behind the wheel of one of their finest mid-engine...