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Maxim Feed: (Grand Marnier) Grand Marnier might just be the worst kept secret weapon of many quality mixologists, as the cognac-based orange liqueur improves countless recipes (especially over, say, triple sec). For instance legendary bartender and the “father of American mixology” Jerry Thomas swapped Grand Marnier for vermouth in his version Author: Nicolas Stecher This…

Maxim Feed: Be it the newly launched Rolex Certified Pre-Owned Program or an abundance of Rolex watches sold for handsome sums at auction, it seems the watch world has Rolex fever at the moment. And the famed watchmaker knows a good thing when it comes up: Rolex just reportedly bought back Author: Beau Hayhoe This…

Maxim Feed: Piccard flies the Solar Impulse (Bertrand Piccard) This past spring Maxim had the honor of attending Yacht Club de Monaco’s annual Oceans Week, which for the first time partnered with legendary New York institution The Explorers Club. Founded in 1953 by Prince Rainier, YCM has a long history of Author: Nicolas Stecher This…

Maxim Feed: (Oakley Moonveil) Oakley’s limited edition Moonveil collection merges sporty shades with desert-style headgear for a wild new design that the eyewear giant hopes will inspire wearers to “venture off the beaten path and explore new frontiers.” (Oakley Moonveil) Moonveil made its debut in Oakley’s animated sci-fi video Future Genesis Chapter Author: Maxim Staff…

Maxim Feed: Courtesy San Francisco Proper It’s housed in a historic, landmarked, Beaux-Arts era building, but despite its setting and the name, the San Francisco Proper hotel is anything but staid. With Michelin-rated chef Jason Fox making magic in the kitchen to live up to the brilliant interior design of the über-talented Author: Jared Paul…

Maxim Feed: Pininfarina B95 Dark Knight (Automobili Pininfarina) No other hypercar manufacturer leans into the entertainment industry quite like Automobili Pininfarina. Pininfarina B95 Gotham (Automobili Pininfarina) Following the much-publicized arrival of the Pininafarina Battista in the Forza Horizon 5 video game series, the automaker has teamed up with the Warner Bros.-backed, Author: Brandon Friederich This…