Zenith
“The best kind of collaborations are those where passion is shared, and values are perpetuated.” Julien Tornare, CEO of storied Swiss luxury watchmaker Zenith, is speaking about the brand’s collaboration with Cohiba, the iconic Cuban cigar his company’s that is widely considered one of the
(Blade and Bow) “We were in possession of some old barrels that were on-site upon our acquisition of Stitzel-Weller, and we didn’t have an intended use for them,” Andrew McKay, Whiskey Blender Manager at Diageo, tells Maxim of the genesis of the latest, and most pedigreed, Blade and Bow Author: Nicolas Stecher
There’s jetsetting with an exotic destination in mind, and there are adventures on the open road, but when the two come together, it’s a magical (and unprecedented) offering. How unprecedented? As part of the Airbnb Icons series, the company is offering up a one-night stay sure to please the most Author: Beau Hayhoe
(Agent Provocateur) Agent Provocateur has unveiled its Spring/Summer 2025 collection, “Raw Power,” that the high-end lingerie brand describes as “a bold and electrifying tribute to the essence of sexuality, individuality, and unapologetic self-expression.” (Agent Provocateur) Brought to life in a head-turning campaign shot by British photographer Charlotte Wales, the rock Author: Maxim Staff
Patel’s new Conviction cigar, priced at $100, is made from his oldest tobacco stocks (Rocky Patel) A report published earlier this year by market research firm Fact.MR estimated the current value of the luxury cigar market to be around $4.7 billion, and forecasted a $5 billion growth over the next Author: G. Clay Whittaker
(Yeti) Bringing a community cooler loaded with libations is a nice gesture, but bringing a Yeti community cooler loaded with libations is a low-key flex. If you want to really show off at your next well-lubricated excursion, the Texas gear brand is now offering its first ever liquor flask Author: Maxim Staff
Years ago, those who wanted to significantly transform their appearance had to undergo invasive and costly plastic surgery. Now, the advent of non-invasive procedures has sparked a renewed interest in aesthetic medicine. Through his consulting firm Astra Culture, Sam R. Patel hopes to help medical clinic owners capitalize on that Author: Chris Gallagher